Category: Social Networking • Posted by Amol Potdar
This April at Chirp, the first ever official conference for Twitter developers, Twitter shared its latest statistics about its service; and the scale of these numbers is mind-boggling:105,779,710 registered Twitter users 3 billion API calls a day 600 million searches per day 300,000 new users per day 180 million unique visitors per month Average of 55 million tweets a dayBut what do all these stat... Read More
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Category: Social Networking • Posted by Tripti Ahuja
With well over 225 million internet users domestically (that’s nearly ¾ of the US population), it is almost imperative for organizations these days to include the use of Social Media (aka Web 2.0) as one of their marketing channels. As the Social Media landscape has matured over the last few years, so have the marketing techniques that can be used within them. Marketers are starting to see t... Read More
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Category: Social Networking • Posted by Liz Kaufman
Viral marketing is nothing new; it’s been around and used my marketers for years. However, with the relatively quick ascent of the Web 2.0 social media scene, the use of and influence of viral marketing has dramatically swelled in the last few years. In its simplest form, ‘viral marketing’ is the attempt to reach a large number of people within a specific segment of the population by having your m... Read More
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Category: Social Networking • Posted by Amol Potdar
Lately, the blogosphere has been abuzz about the fast growing social site Twitter (www.twitter.com). Twitter is a micro-blogging site that has experienced a phenomenal growth rate of 900% in the past year, bringing its unique user base up to approximately 6 million people. You may have recently come across, or heard about, Twitter in relation to the plane crash of US Airways flight 1549. Aft... Read More
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Category: Social Networking • Posted by Amol Potdar
There is no question that blogging has taken off in popularity over the last few years and become a commonplace medium in today's world. This rise of blogging into mainstream media has resulted in a web 2.0 component that we as marketers need to be aware of - the "blogosphere". The "blogosphere" is a term that encompasses all blogging behavior and the resulting interconnections... Read More
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