Covalent Marketing, a growing consulting organization that provides marketing strategy and technology solutions, is seeking a Marketing Technology Consultant to join our team.  As a member of the consulting team, the Marketing Technology Consultant will serve as a functional marketing analyst helping clients design and execute efficient marketing campaigns and processes enabled through technology.

Key responsibilities of this role include:

• Member of a team responsible for the delivery and management of large-scale and complex solutions that marry marketing and technology
• Ability to gather and analyze marketing/business requirements and translate them into efficient marketing solutions
• Translate marketing planning and processes into workflows for our clients
• Responsible for designing, building, testing and execution of efficient marketing campaigns within marketing automation technologies
• Will work as a liaison between Marketing and IT to solve complex marketing problems
• Understands the drivers of marketing performance and metrics
• Provides a marketing or technology background in the following areas: Multi-Channel Marketing, Closed-Loop Marketing Processes, Data Mining and Analytic Concepts/Technologies and Marketing Strategy

Professional Qualifications:

• Professional experience working with Marketing Automation software
• Has worked with one or more of the following Enterprise Marketing Management (MRM) Softwares; Aprimo, Unica, Alterian, Teradata TRM, SAP CRM, Epiphany or Siebel. Unica and/or Aprimo is a plus.
• Knowledge of Marketing Automation methodologies, standards and best practices
• Knowledge of reporting and analytics tools a big plus
• Is intellectually curious and likes to learn new things
• Project management skills and/or prior experience managing campaign execution from planning through to implementation, measurement and analysis
• Demonstrated ability to collaborate and work in a team environment
• Ability to manage and prioritize multiple tasks
• Excellent verbal and written communication skills
• Strong client facing and presentation skills
• Critical and analytical thinker with a willingness to tackle tough marketing and business challenges
• Bachelors Degree

Covalent Marketing offers a comprehensive benefit plan including, PTO, 401k, Profit Sharing and health insurance.  Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.

Please email your resume and cover letter to careers@covalentmarketing.com

Our perspective:  Diversity of skills, cultures and backgrounds leads to diversity in our thinking for client solutions.  We respect the unique backgrounds and personal stories each consultant brings to our projects and our firm.  Clients bring us their tough challenges, and we partner with them – combining skills and knowledge to deliver results.  This allows us to create value… for the organization, their customers, our firm and ourselves.

Teaming is a big part of this work.  Candidates must demonstrate ability to work effectively in teams.  The types of projects we tend to work on include:  Creating a customer experience strategy; Redefining marketing management for effectiveness and efficiency; Improving customer acquisition and retention, Designing social media strategies; Evaluating and developing growth and new markets;  Addressing new technologies and creating organizational excitement; Using organizational assets – such as people, locations, equipment and intellectual capital more effectively.

Education: Bachelor’s Degree, required.  Advanced degree, preferred

Specific skills:

• Supporting a workstream to deliver the client’s objectives and agreed upon outcomes
• Developing performance hypothesis and testing approaches that are well suited to the client problem
• Defining a potential solution approach and the various components that affect hypothetical outcomes
• Developing a viewpoint built on established or emerging research; either primary or secondary
• Gathering performance related facts and benchmarks that place the situation into a context
• Leveraging existing best practice frameworks or applying creative concepts to delivery of insights and information
• Bringing a broad perspective and body of knowledge across industries and disciplines to client work
• Assessing the impacts and challenges associated with going forward options
• Developing presentations for senior management, executives or industry professionals
• Understanding and applying principles of effective stakeholder and change management
• Driving implementation success through effective end-to-end planning, risk management and communications
• Demonstrating broad-ranging problem solving skills
• Interviewing members of client teams (their vendors, or customers or designees) and assimilating disparate views into unified perspectives

Travel: Ability to travel 100%

Other preferred skills: consulting experience, core financial and statistical understanding, degrees in engineering, science or economics, advanced degree (MBA MS), multi-lingual , business development success, published works, people management.

Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.