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3 / 12 / 2012

My Top 5 Practices To Be An Awesome MRM Administrator

 
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Having worked in many different organizations and departments over the past few years, I was able gain insight into the support needs of many clients and the headaches/frustrations associated with many corporate support models. I noticed the disconnect between clients and their supporters and honestly, it’s because IT is from Mars and Marketing is from Venus. I’ve created a list of my top 5 practices that have helped me throughout my career as an MRM application administrator. read more »

3 / 9 / 2012

Striving to Be Simple-minded

 
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“Simplicity is the ultimate sophistication.” – Da Vinci

Somewhere in the complexity of Chicago traffic today, I began to wonder when such a great term became a pejorative.

This term – which should be a positive – has so many negative connotations that I want you to suspend your disbelief at its current definition to walk with me for a moment.

What do our customers want from us?  The ability to say “that was simple.”

What do we want for ourselves every day?  A little more simplicity, a little bit of ease in getting the myriad tasks we have before us completed. read more »

3 / 8 / 2012

What’s Your Name?

 
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“Each generation wants new symbols, new people, new names. They want to divorce themselves from their predecessors.” Jim Morrison

In consulting, just about everyone is an expert at something.  You hear the word spread about like cake at 6-year old’s birthday – all over absolutely everything.  I am not going to get into what constitutes expertise (although I am at least slightly partial to the 10,000 hours argument).  That’s not my issue.  That’s not my beef. read more »

2 / 27 / 2012

Innovation’s 20 Questions

 
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From the start – this will qualify as a TL/DR.  If you want the fast view, without any detail, here it is.

At last, some simplicity around Innovation.  I’ve seen and evaluated a lot of frameworks for delivering innovation in the organization.  A lot of them are very pretty.  They are lofty and fluffy.  I wanted to take away all of that and give you something extremely practical and real.  Normal language.  No really big words.  Just a set of radically simple questions to help you determine if something should qualify to receive the time and attention innovation deserves from your organization. read more »