INSIGHTS AND THOUGHT LEADERSHIP

Hear directly from our team members about what they have learned in working with leading clients

What You Need to Know About BIMI and Email Authentication

Understand how to best leverage BIMI in email marketing for increased customer engagement, brand recognition, and optimal deliverability.

A Retailer with Disparate Data Advanced to Robust Loyalty Nurturing in Three Steps

How they achieved increased customer enrollment and engagement in their loyalty program by improving their marketing automation strategy.

Selecting the Ideal Marketing Automation Solution via an Objective Evaluation Process

A major retailer selects an enterprise solution with objectivity, speed and confidence.

45% Reduction in Offer Creation and Improved Attribution for an International Bank

Strategic and comprehensive campaign standardization and automation resulted in new levels of efficiency and advanced data insights

Reduced IT Costs by Optimizing Event-Based Marketing for a Fortune 100 Insurance Company

Standardizing and systematizing best-practice campaign management also improved marketing velocity, accuracy, and customer centricity.

Enabling Real-Time Marketing for a Fortune 100 Healthcare Company

How a Fortune 100 health insurance company used personalized inbound marketing to become more consumer-centric.