UNIFY YOUR MARKETING OPERATIONS
Orchestrate processes and keep all teams on the same page to produce excellent marketing.
Streamline and Automate
All marketing teams want as much automation in their lives as possible, but simply adding automation is never the magic bullet that many hope for. Covalent helps your teams truly benefit by enabling process automation where it provides value and ensuring you’re not just automating inefficiencies instead.
Tie All Marketing Activities to
The first step toward truly cross-channel marketing operations is to have a holistic framework for all communication-related activities with standard terminology. Covalent will work with your organization to develop this critical structure, enabling your organization to improve marketing budgeting, planning, and performance measurement.
Enable Data-Driven Omnichannel Marketing Across All Functions
When building and structuring your marketing activities, we take a top-down approach that breaks down silos within your organization. Instead of focusing on separate channels or lines of business, we take a truly cross-channel approach so that leaders across the organization can get the data they need to empower optimal strategic planning.