top of page
Before They Unsubscribe: Use Preference Centers to Keep Customers – and Their Trust
Unsubscribes don’t have to be the end of the conversation. With a well-designed preference center, you can give customers control, reduce opt-outs, and build lasting trust. Learn how to make customer choice central to your email strategy—and keep inbox fatigue from driving people away.
Jessica Ramirez
Oct 282 min read
Don't Be Haunted by DMARC in 2024
New DMARC email requirements for Yahoo! and Gmail starting in February 2024
Allison Sanders
Oct 25, 20233 min read
Are All Clicks Created Equal?
Accurately track email campaign performance and understand the calculation methods for email opens and clicks in Braze.
Allison Sanders
Jun 30, 20232 min read
bottom of page