Unsubscribes don’t have to be the end of the conversation. With a well-designed preference center, you can give customers control, reduce opt-outs, and build lasting trust. Learn how to make customer choice central to your email strategy—and keep inbox fatigue from driving people away.

Segments and segment extensions may sound alike, but in Braze, they serve very different purposes. Learn when to use each for smarter targeting.

Struggling with Braze for optimal results? Discover how Covalent helped a retailer fix segmentation, optimize workflows & boost engagement.