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Braze - Data Export S3 Clean up

In today's evolving marketing landscape, organizations are increasingly linking their cloud databases, like AWS and Snowflake, with their marketing automation systems. But as you forge these connections across platforms, you might encounter some unexpected challenges.


For instance, did you know that when you leverage Braze's data export feature, integrated with an AWS S3 bucket, it can automatically generate files in your cloud storage system concurrently? On its own, this isn’t a big deal, however, do it enough times and it can generate a nasty, unexpected data storage bill.


Fear not, we've got you covered! Our concise video tutorial outlines four essential steps to help you navigate this situation seamlessly:

  1. Set up Lambda function roles and permissions in AWS

  2. Define AWS S3 bucket configurations

  3. Create a CloudWatch Event Rule for automated file transfers

  4. Implement a Lifecycle Rule for data expiration

Watch now and optimize your marketing data Braze to AWS integration like a pro!



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