Case StudyA Retailer with Disparate Data Advanced to Robust Loyalty Nurturing in Three StepsHow they achieved increased customer enrollment and engagement in their loyalty program by improving their marketing automation strategy.
Case Study45% Reduction in Offer Creation and Improved Attribution for an International BankStrategic and comprehensive campaign standardization and automation resulted in new levels of efficiency and advanced data insights
Case StudyReduced IT Costs by Optimizing Event-Based Marketing for a Fortune 100 Insurance CompanyStandardizing and systematizing best-practice campaign management also improved marketing velocity, accuracy, and customer centricity.
Case Study35% Faster Campaign Execution Times After Unica Software Upgrade for a Leading Airline CompanyHow an upgrade was used as driving force for organizational change, unifying and evolving campaign management across previously siloed teams