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Three Ways to Improve Your Inbound Marketing Game
Engage with web forms, dynamic offers & in-app marketing to capture attention, drive conversions & ensure loyalty in Inbound Marketing.

Stanton Willins
Aug 16, 20233 min read


Rise of the Machines: Man vs. Robot Email Open Rates
The rise of machine opens in email marketing emphasize the need for marketers to understand and track human vs. machine opens separately.

Allison Sanders
Aug 9, 20233 min read


Where Have All the Marketing Technologists Gone?
The mystery of vanishing marketing technologists! Discover the reasons behind this talent shortage and its impact on businesses.

Stanton Willins
Aug 1, 20232 min read


Cracking the Code: What you Need to Snag Your Own SMS Short Code
Learn the ins and outs of obtaining carrier approval for SMS enablement in Braze. Tips on getting compliance and application preparation.

Michelle Ward
Jul 26, 20234 min read


Segmentation Success: Inclusion & Exclusion Strategies
Leverage Braze's segmentation capabilities for impactful marketing results. Learn to drive relevance and boost conversions.
Jessica Ramirez
Jul 20, 20234 min read


Double Trouble, No More! Make Your Braze Doppelgangers Disappear
Learn how to effectively manage duplicate user records and eliminate contact fatigue from our Braze expert.
Jasper Hortillano
Jul 11, 20231 min read


The Myth of Multi-Tasking
Unmasking the Myth of Multitasking: Humans vs Computers. Learn the truth about its impact on productivity and well-being.

Stanton Willins
Jul 11, 20232 min read


Are All Clicks Created Equal?
Accurately track email campaign performance and understand the calculation methods for email opens and clicks in Braze.

Allison Sanders
Jun 30, 20232 min read


Exploring Braze's Recent Advancements: Innovations in Data Management, UI/UX, and Canvas
Discover the latest marketing automation advancements at Braze. Learn more about their most recent improvements and innovative features.

Stanton Willins
Jun 28, 20233 min read


Use Personalization and Take a Vacation
Unlock the potential of personalization to create meaningful connections with your audience and achieve desired marketing outcomes.

Stanton Willins
Jun 21, 20232 min read


AI vs Machine Learning: Don’t Get Caught in the Buzzword Bonanza!
Uncover the distinction between Machine Learning (ML) and Artificial Intelligence (AI) in business.

Stanton Willins
Jun 16, 20232 min read


And the Winner is...Unveiling the Champion of A/B Testing with Braze!
Uncover the secret to marketing success with Braze A/B testing. Discover rules, tips, winning strategies, and more!
Jessica Ramirez
Jun 13, 20233 min read


Hook, Line and Tester - Pro Tips for Testing with Real Data
Are you struggling with testing data workflows in Braze? Discover a better way to ensure accuracy without relying on manufactured test data.
Jessica Ramirez
Jun 7, 20233 min read


Keep Calm and Braze On
Unlock the power of Braze! From learning resources to live events and expert advice from our team members. Let's master Braze together!

Stanton Willins
May 30, 20232 min read


Choose Your Own Adventure - Which Path Will Your Data Follow?
Unlock the power of data with Braze! Avoid data overload, explore the modern twist of Reverse ETL and conquer new marketing frontiers.

Stanton Willins
May 24, 20232 min read


Time Traveling with Braze: Understanding their Date-Based Nuances
Learn how to create simple user segments by age, time and date in Braze with a few simple steps.
Jessica Ramirez
May 17, 20232 min read


Know Your Numbers - When's the Last Time You Checked Your Data Points?
Track your data point usage in Braze to stay within budget and avoid overage fees. Learn how to identify inefficiencies and save costs.

Allison Sanders
May 10, 20232 min read


Speaking the Same Language
Don’t leave terminology open to interpretation. Take time to clearly communicate with your team to ensure they are setup for success!

Stanton Willins
May 2, 20232 min read


My MarTech Keeps Evolving, But My CSV Stays the Same Age
Learn from our experts how to integrate legacy CSV files with modern data movement methods when transitioning to a MarTech Platform as Braze
Jasper Hortillano
Apr 26, 20233 min read


Does Time Really Matter?
Learn tips from our experts on how to create successful time segments to execute your digital campaigns and canvases in Braze.
Jessica Ramirez
Apr 20, 20232 min read
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