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For instance, did you know that when you leverage Braze's data export feature, integrated with an AWS its own, this isn’t a big deal, however, do it enough times and it can generate a nasty, unexpected data configurations Create a CloudWatch Event Rule for automated file transfers Implement a Lifecycle Rule for data expiration Watch now and optimize your marketing data Braze to AWS integration like a pro!

Everywhere: Data Unification and Scalability Braze excels in delivering personalized messages, but to Census not only seamlessly connects your disparate data sources to Braze, but it also provides you with Braze and Census gracefully work together to ensure that customer data is synchronized. (AKA deltas), minimizing the consumption of data points within Braze! Don’t have the development resources to massage the data objects you need into Braze, have no fear!

data to Braze. Near real-time data population from a source of truth to Braze. Advantages: Two-way data synchronization between CDP and Braze. Braze campaign data can be fed back to your CDP for analysis. upstream systems in order to provide data to Braze.

One of the things that we love about Braze is that they’re constantly improving their marketing platform Data Enrichments Any database marketer worth their weight can tell you that data hygiene is a critical In an effort to help support Braze practitioners with their ongoing data maintenance activities Braze Additionally, Braze has added Amazon S3 buckets to their existing list of available cloud data source Braze System Configuration Improvements Excitedly, Braze has promoted the Early Access (EA) Quick Push

Data lies at the very core of Braze's marketing endeavors—a fact that's hardly a secret. However, there’s a catch, especially when working in Braze. You need to be thoughtful about the data you bring into the Braze platform because you don’t want to recent purchases) or, worse yet, within your Braze database, leading to needless data point consumption to configure and process new data elements for Braze consumption, and, frankly, the overall ownership

Data hygiene is a never-ending, often daunting task - just like laundry. In a previous Brazed and Confused video, we provided a solution for the bulk handling of duplicate customer for those that do their laundry more often, we’re excited to share a new Braze function. Now, if you wanted to only update a few records at a time Braze can merge duplicate records from within The merge process is fast as it invokes a Braze job to perform the merging activities for you - no dry

In the case of Braze, their mechanism for porting engagement data out is called Currents. configuring the necessary roles and policies for access to land your Braze data Secure a resource with for capturing all the event data from your Braze App Group. Pro Tip: Write the Braze Account ID and Braze External ID down before you move on! by Braze (see above Pro Tip!).

One of the things that we love about Braze is that they’re constantly improving their marketing platform To help mitigate the mismanagement of data coming into your Braze platform, there’s now the ability to use the Sync-Trigger API with Braze’s Cloud Data Ingestion (CDI) as the endpoint. Keeping the marketing data admins in mind, Braze has folded this into their operational reporting allowing If you want to learn more about anything Braze related feel free to drop us a note.

Data points are the lifeblood of the Braze experience. Every piece of data being sent to Braze that describes who your users are, their behaviors and actions targeted messages with Braze, they are also calculated to determine how much you pay for Braze services Use the Braze Dashboard > Subscriptions and Usage > Total Data Points Usage report to review your contracted We did the hard part, so all you need to do is download our Braze Data Point Usage spreadsheet and you

If you’ve ever dealt with data, you know one of the greatest headaches is the fact that it’s nearly impossible Braze is no different. Being a modern marketing automation platform makes it easy to source meaningful customer-centric data these options comes the negative introduction of duplicate records representing a single user within Braze So how do you manage duped user records in Braze? We’ll show you how in our latest video.

Traditionally, testing complex data logic in Braze for automation involves manufacturing internal test To see how your real users will flow into the Canvas once launched using a “blank” Braze to Braze webhook Here is how to test your Canvas entry and first step workflows using Braze to Braze webhooks with real Flow in the Braze dashboard and configure the Entry Schedule, Target Audience, and Send settings. On the Compose tab set the Webhook URL to http://braze-images.com/spacer.gif b.

Transitioning to a new MarTech platform like Braze requires thoughtful planning and data flow design. Braze supports old school data files (i.e., CSVs) by merging legacy data file transfers with modern data that imports client data into the user profiles within Braze. immediate data ingestion into Braze. data updates (deltas) so not to waste Braze data points.